Get your brand mentioned by AI
Your brand is ranking. Is it being mentioned? A brand can hold strong Google rankings and be invisible in every AI-generated answer. GEO closes that gap by placing your brand in the sources AI engines already trust.
They pull from a curated set of sources they already trust. Getting into those sources requires a content strategy built for both search engines and AI, not just classic SEO. That's what GEO is, and what our products and solutions are built for.
Become the source ChatGPT, Perplexity, Gemini & Claude trust
Search rankings still matter but AI engines don't click through results. They pick sources. GEO (Generative Engine Optimization, also called AEO: Answer Engine Optimization) is the work of becoming one of them.
SEO gets you found
GEO gets you mentioned
Getfluence builds that presence off-site, in the editorial media AI models already source, so your brand is the answer, not just a result.
Two GEO products to own AI visibility
Each works on its own. Together, they compound.
AI-First™
Our proprietary off-site content format and published on third-party media AI engines already source in your category. Built around the signals that drive AI citations, not just reads. We write it, place it and track it. Your brand becomes the answer.
AI Visibility Analysis
A 30-day analysis of how AI engines currently mention your brand and your competitors. We analyse a curated set of strategic prompts across AI engines, map the editorial sources they trust most, and deliver a concrete action plan. Before you invest in GEO, know exactly where you stand and where to act first.
SpotFinder™
SpotFinder™ is a free discovery tool built into the platform. Just enter a keyword, and it generates every prompt your buyers ask both AI engines and search, then maps every article already shaping those answers. Each result comes ranked and scored, with availability checked in real time. Found a gap? Buy a mention, or a backlink, directly from the results.
Why AI visibility matters now
Brands are no longer competing to be found.They're competing to be cited.
organic traffic
Lost at HubSpot between November 2024 and Q2 2025, as AI Overviews answer on the page. Fewer answers need a click.
of B2B buyers
Now start their software research in an AI chatbot, up from 29% in April 2025. 69% have already switched vendor based on an AI recommendation.
more organic clicks
For brands cited by AI vs. non-cited brands on the same queries. Plus +91% on paid, measured across 25 million impressions.
Sharp takes on modern search
Don't want to run GEO //yourself?//
Getfluence+ diagnoses, builds and reports your AI visibility end to end. A dedicated team on autopilot.
What you can run on the platform
One platform, every off-site authority format: SEO, GEO, and brand equity, managed from the same workspace.
Everything you need to know
Still have questions? Get connected to our support team.
GEO (Generative Engine Optimization) is the practice of making your brand a source AI engines cite when answering user queries. Unlike SEO, which targets rankings in search results, GEO targets citations inside AI-generated answers on platforms like ChatGPT, Perplexity, and Gemini. As AI search grows, brands invisible in those answers lose ground regardless of their Google rankings.
Traditional SEO focuses on keywords and positions in a results list to capture clicks. GEO focuses on context, semantic authority, and information structure so that the AI understands, ingests, and delivers your content directly to users. If you want to go further, this guide covers how to improve your AI visibility step by step.
Yes. AI models (LLMs) evaluate the veracity of information by cross-referencing sources. Links from recognized, thematically relevant media act as a trust signal (Trust Flow), validating your expertise in the eyes of generative algorithms.
Targeting the right prompts is the foundation of any GEO strategy. You need to map the exact questions your buyers ask AI engines in your category, then identify where your brand is absent or outranked by a competitor. This guide walks through how to identify the right prompts for AI visibility in practice.
AI models are trained to detect and devalue artificial content or “keyword stuffing.” To succeed, focus on organic optimization: use natural, conversational language, clearly structure your data, and provide genuine informational value rather than trying to game the algorithm.
